Frequently Asked Questions

If you can’t find the answer you’re looking for here, just reach out-one of our experts will be happy to help with any questions you have.

How do you qualify your leads?

Every lead is pre-qualified

We confirm they’re under 65, their premium is over £15, have a healthy BMI, no serious health issues, and aren’t undergoing medical checks-so you only get quality prospects.

Can I target specific demographics or niches?

Yes, our qualification process allows us to filter leads by age, health status, policy value, and other important factors. This ensures you receive leads that match your campaign requirements.

What is your average lead conversion rate?

Our leads deliver an average conversion rate of around 40%, which is significantly higher than the industry average of 9%. Many of our clients report seeing up to 500% ROI from our leads.

What is the cost per lead?

Leads are priced at £65 + VAT

What is your return policy?

We offer a no quote guarantee 

or a minimum talk time of 14 minutes and 59 seconds.

How quickly are leads delivered?

Leads are delivered in real time once they are qualified. 

This ensures you are connecting with clients while their interest is highest.

Is there flexibility in the contract?

We offer flexible terms and can tailor lead volumes and criteria to fit your business needs. Contract adjustments can be          discussed as your requirements evolve.

Are leads exclusive or shared?

Our Hot Key leads are exclusive to you.

What is the expected volume and consistency of lead delivery?

Lead volume can be adjusted based on your needs and campaign goals. 

We maintain a consistent pipeline to match your requested volume.

How do you handle data protection and compliance?

All our leads are fully GDPR compliant. Each prospect has explicitly agreed to be contacted, and we are registered with the Information Commissioner’s Office (ICO) to ensure all data handling meets legal standards.

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